In the newest major partnership for the National Women’s Hockey League, DICK’S Sporting Goods has become the Presenting Sponsor of the 2021 Isobel Cup Trophy presentation and the Isobel Cup Final MVP Award.
DICK’S Sporting Goods will have branding around both presentations during the Isobel Cup Final, which takes place Friday, Feb. 5 at 7 p.m. ET and will be broadcast on NBCSN nationally and on Twitch for international audiences. DICK’S Sporting Goods will be part of history, as the telecasts by NBC Sports of the Isobel Cup Semifinals on Thursday and Cup Final on Friday mark the first-ever women’s professional hockey games to be shown live on a major national cable network in the U.S.
The winner of the Most Valuable Player Award for the Cup Final will receive a major gift from DICK’S Sporting Goods. The Isobel Cup champions will also feature DICK’S Sporting Goods branding on their digital platforms.
For more information on the NWHL fans are encouraged to click on the link seen here:
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